Dreaming With Dragons

USPS asked Journey Group to create an inventive collectible product to celebrate the release of the 2018 Dragons stamps, which were art directed by our founder Greg Breeding. Our team pitched the idea of a pop-up book and a dragon-centric story to appeal to all ages. The printing technology created an exciting visual and tactile experience, and a narrative around the four dragons stamps drew readers into the wider world that inspired stamp artist Don Clark’s designs.