UVA Brain Institute Brand

The UVA Brain Institute is dedicated to advancing neuroscience research for the benefit of society. We partnered with them on a design strategy involving messaging and brand guidance within the twin pillars of the University and Health System brands. We also designed a new identity and promotional materials for their annual UVA Brain Symposium. In light of Brain Institute’s powerful mission, we hope this refreshed identity will help accelerate their impact locally, regionally, and nationally.